North American esports organisation Complexity Gaming has announced three new hires as the company looks to bolster its expansion efforts.
John Williams and Michael Zervos have joined the organisation as its new Art Director and Director of Video Content, respectively. Moreover, Bee Yancey has been hired as Complexity’s Director of Partnerships.
In their new roles, Yancey will oversee current partner relationships, as well as lead the formation of new partnerships. Meanwhile, Williams and Zervos will lead the organisation’s creative endeavours, including content development and digital identity.
Kyle Bautista, COO of Complexity Gaming, commented: “Since becoming a part of the GameSquare family, Complexity has experienced record growth over these past few months.
“As we look to expand our organisation’s footprint and undertake new ventures, the addition of Bee, Michael, and John will broaden our organisation’s capabilities and improve efficiencies.”
Prior to joining Complexity, Williams has worked as a Creative and Art Director for a variety of esports companies, including Dignitas, Paper Crowns and Luminosity Gaming. According to the release, Williams will leverage his expertise to build upon and evolve Complexity’s creative direction, as well as visually adapt its broadcasts, events and merchandise to reflect the company’s identity.
Zervos brings over a decade of video production experience, having lead the production efforts of projects ranging from films and commercials to an array of digital content series. He has worked with multiple prominent names and brands, including Denzel Washington, Eminem and State Farm.
In her previous roles, Yancey served as an Account Director for The Marketing Arm, VP of Talent and Consulting for ISB Global and Director of Client Services at JP Sports and Entertainment. As such, she has vast experience across partnership management, programme execution, customer engagement and event strategy.
The latest additions to Complexity’s management team arrive as the organisation looks to expand its suite of offerings, scale its business operations globally and invest in key growth areas, such as content creation and brand partnership, among others.
In summer 2021, Complexity was acquired by international gaming and esports company GameSquare, added all-female VALORANT roster GX3 to its portfolio of competitive teams, and signed popular gaming personality Tim ‘TimTheTatman’ Betar.
Esports Insider says: Given Complexity’s recent growth and efforts for further expansion, it only makes sense for the organisation to bolster its team of executives with an experienced trio of directors, who all seem like a good fit for the company. It’ll be interesting to see how the organisation’s esports efforts are strengthened as a result of the appointmentsComplexity Gaming.
About Esportsreporter.com: A leading news channel for all things eSports and gaming. Publishing the most relevant breaking news for esports and gaming including coverage of industry trends and guides on the business of eSports and gaming for investors and aspiring eSports and gaming professionals.
Esportsreporter.com is a wholly owned subsidiary of Appsoft Technologies, Inc. (OTC:ASFT) a publicly traded development stage company aspiring to be a leading contender in the esports, gaming and mobile apps industry.
Safe Harbor Statement
This communication may include certain statements that are not descriptions of historical facts but are forward looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These forward-looking statements may include the description of our plans and objectives for future operations, assumptions underlying such plans and objectives, and other forward-looking terminology such as “may,” “expects,” “believes,” “anticipates,” “intends,” “projects,” or similar terms, variations of such terms or the negative of such terms. There are a number of risks and uncertainties that could cause actual results to differ materially from the forward-looking statements made herein. Such information is based upon various assumptions made by, and expectations of, our management that were reasonable when made but may prove to be incorrect. All of such assumptions are inherently subject to significant economic and competitive uncertainties and contingencies beyond our control and upon assumptions with respect to the future business decisions which are subject to change. Accordingly, there can be no assurance that actual results will meet expectation and actual results may vary (perhaps materially) from certain of the results anticipated herein.